Get your point across with one of our ‘missed steak’ with our best selling Barbecue T-Shirt

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Shop Cook your meat in style with our hand crafter leather and canvas Barbecue aprons Apron Shop Give your meat the send off it deserves with our Carnivore Smokey Barbecue rub
Shop Make a statement with every feast with one of our bespoke made meat boards

Check out our Not Vegan Friendly branded merchandise

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Shop Unlock ‘best mode’ and stand out from the crowd with our active wear range Active Wear

The Creator and Leader

Not all Heroes wear capes

James, the mastermind behind ‘Not Vegan Friendly,’ is a true visionary in the world of fitness and nutrition. With over 20 years of experience as a Fitness and Nutrition Specialist, and a former UK and US Bodybuilding and Physique Champion, he has transformed the bodies and lives of thousands. His scientific approach, which emphasises a diet rich in meat, has proven to be nothing short of revolutionary.

But James is not just a fitness and nutrition expert, he is also a barbecue and meat connoisseur. For him, this isn’t just a profession, it’s a way of life. His passion for meat and fitness led him to create ‘Not Vegan Friendly,’ a brand that celebrates the best of British farming and ethical meat production.

At ‘Not Vegan Friendly,’ we believe that good food begins with good farming, and that’s why we are dedicated to supporting the British farming industry and its ethical practices. We are proud of our products and we want you to be proud of them too.

We welcome your feedback, support, and any assistance that you can offer us. If you have any questions or comments, feel free to drop us an email. We hope you relish in our website and our range of lifestyle products. Remember, if something is Vegan Friendly, it’s okay to say that it’s Not Vegan Friendly.

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